More customers.
Less guesswork.
Websites, ads, and automation that turn clicks into calls — backed by real numbers: £500K+ client revenue generated, 15+ live apps shipped, 4.2× average ROAS.
Trusted by UK trades businesses
Representative results from recent client engagements.
Platforms We Work With
Live Performance
Officially recognised Base44 partner — building production apps on the platform for clients across the UK.
We build production apps on Base44 and AI for our clients.
From custom SaaS platforms and storefronts to configurators, AI voice systems and automation — shipped fast, fixed price, no retainers.
The Reality
Your marketing is working against you
Inconsistency kills conversions
If your website, Google profile, and social media all look and sound different, customers see confusion instead of confidence. Confusion doesn’t book jobs.
Google shows you. Your site doesn’t close.
A customer clicks your Google result, lands on your site, and something feels off. That disconnect kills the conversion before you ever get the call.
You look like everyone else
Most trades websites are the same template with different logos. When customers can’t tell you apart from competitors, they choose on price. Price wars destroy margins.
Sound familiar?
🚫 My website looks like it was built in 2009 and gets zero enquiries
🚫 I know I should be getting Google reviews but nobody ever leaves one
🚫 I miss calls when I’m on the job and lose customers to competitors
🚫 I’m paying a fortune for leads that never answer the phone
🚫 My competitors are showing up on Google and I’m nowhere to be found
🚫 I don’t have time to do marketing — I’m too busy doing the actual work
If any of these sound like you — you're in the right place.
One System. Everything You Need.
We build it. We run it. You just answer the phone.
AEO — AI Engine Optimisation
Get cited by ChatGPT, Google AI, Perplexity & Copilot. We make sure your business is the answer when customers ask AI for your trade — not your competitors.
Conversion Website
Built to ring your phone, not win design awards.
- ●Live in 7 days — not 7 weeks
- ●Mobile-first, loads in under 2 seconds
- ●Click-to-call & form enquiries on every page
5-Star Review Funnel
More reviews. Better rankings. Fuller diary.
- ●Auto-requests at the perfect moment
- ●Filters unhappy customers before they post
- ●Showcases 5-stars on Google automatically
Missed Call Text-Back
Never lose another lead to voicemail.
- ●Instant auto-reply the second you miss a call
- ●Works 24/7 — even mid-job or after hours
- ●Typically recovers 30%+ of missed leads
Local SEO & Google Visibility
Be the first name they find in your area.
- ●Rank for "your trade + your town"
- ●Organic leads — not £50-per-click ads
- ●Google Maps & local pack dominance
AI Visibility Audit — from £149
Does ChatGPT recommend you — or your competitors? Find out which side you're on, who's winning your answers, and the exact fixes. One-off audit, no subscription.
Get Found Where Customers Actually Search Now
Google isn\u2019t the only search engine anymore. ChatGPT, Google AI, Perplexity, and Copilot are where your customers are asking questions. We make sure your business is the answer.
AI Search Visibility
We optimise your site so AI engines cite your business as the best answer for local searches in your trade.
Voice Search Ready
When someone asks Siri or Alexa for a plumber nearby, we make sure it’s your name they hear.
AEO Audit & Reporting
Monthly reports showing exactly which AI engines mention you, which queries trigger your business, and where competitors are winning.
How We Optimise Your AI Visibility
AI Audit
We scan how AI engines currently see (or miss) your business across ChatGPT, Google AI, Perplexity & Copilot.
Content & Schema
We restructure your site content and add structured data so AI engines can cite you as a trusted source.
Engine Submission
We feed your business data directly to the platforms and directories AI engines pull answers from.
Monitor & Refine
Monthly reporting on which queries trigger your business, plus ongoing tweaks to stay ahead of competitors.
Free AEO Audit
Is your business showing up on ChatGPT and Google AI?
Get a free audit showing exactly how visible you are across AI search engines — and what your competitors are doing about it.
- ChatGPT & Google AI visibility
- Perplexity & Copilot coverage
- Competitor benchmark report
Free Guide
5 things killing your garage's visibility in AI search
When someone asks ChatGPT or Google AI for a garage, only a handful of names come back. This short guide shows exactly what pushes you out of the answer — and what fixes it.
- ●Why AI can quote your competitors but not you
- ●The off-site sources AI actually trusts
- ●How to make reviews work harder for visibility
- ●The page structure that gets you cited
Built for Trades. Built for Automotive.
Trades & Contractors
If you work with your hands and need more customers — we built this for you.
Automotive Businesses
The automotive sector is our specialism. We know your customers, your seasons, and your margins.
UK Trades Businesses
Real Trades. Real Leads. Real Growth.
A look at how UK plumbers, electricians, and builders have scaled their lead flow using our digital systems.
Summit Roofing & Builders
£38,000 in booked jobs from one digital system rollout
The first full quarter after launch generated £38,000 in newly booked jobs directly attributable to organic search and profile enquiries, with zero paid ad spend.
£38k
Booked Jobs (Q1)
Page 2Page 1
Google Ranking
£0
Ad Spend Used
Voltix Electrical Services
From 12 to 61 monthly leads with a fully white-labelled portal
Monthly leads climbed from 12 to 61 within the first quarter, and Voltix now runs their enquiry pipeline entirely through their branded portal.
1261
Monthly Leads
+340%
Lead Growth
3 months
Time to Results
Apex Plumbing & Heating
3.4x more qualified leads in 90 days
Within 90 days, monthly leads rose from 14 to 48 — a 3.4x increase — with a stronger Google Maps ranking and a steady flow of 5-star reviews reinforcing every new enquiry.
1448
Monthly Leads
3.2★4.9★
Google Rating
90 days
Time to Results
Local Garage SEO
How do repair shops and MOT centres get found by drivers searching locally?
Most garage bookings now start with a phone search like "MOT near me" or "car service [town]". We get your garage into the local map results for those searches and convert the clicks into booked jobs — not just traffic.
Map pack position
MOT enquiries
Cost per booked job
Google Business Profile & Map Pack
We rebuild your profile around how drivers search — repair, servicing, MOT, tyres and diagnostics — so your pin shows in the top three when they search "MOT near me".
Town-Level Landing Pages
One page per service per town: "MOT centre in Worksop", "car servicing in Retford". These pages are what Google ranks for the searches that actually turn into bookings.
Reviews, Citations & AI Search
A review funnel that puts fresh 5-star reviews on your profile every week, tidy local citations, and structured data so AI assistants name your garage too.
See exactly where your garage ranks for local searches — and who is taking the bookings you should be getting.
Typical 6-month movement for independent garages and MOT centres in our SEO programme.
Software we built for automotive
Live products built and operated by our own team — not templates.
RecallIQ
47+ garages liveAutomated MOT and service reminders that bring customers back — with Google review requests built in.
recalliq.onlineVRMCheck
LiveInstant UK vehicle lookup — MOT history, tax status and full specification in seconds.
vrmcheck.ukRepairIQ
LiveSalvage repair calculator with live eBay UK parts pricing and max-bid guidance.
repairiq.onlineBuilt on Base44
Real apps, shipped and live.
RepairIQ — Salvage Repair Cost Calculator
The UK's free salvage car repair cost calculator
RepairIQ gives UK salvage buyers an instant, data-driven repair cost estimate before they place a bid. Cat S, Cat N, Cat D, Unrecorded and Cat X vehicles are all supported, with live eBay UK parts pricing, a max bid calculator, profit estimator, and an automated risk score with flags.
Stratton Oakmont UK
Institutional-grade UK stock trading platform — live market feeds, alpha signals, portfolio analytics & subscriptions
Stratton Oakmont UK is a London-based stock analytics and trading platform offering institutional-grade live market feeds, proprietary alpha signals, portfolio analytics, and a community of serious investors. Built on Base44 with a freemium model (Cub Plan) and a Wolf Pack paid tier at £9.99/mo.
Velox Stitched
Premium UK steering wheel & seat upgrade shop — handcrafted Alcantara & leather, Pro-Fit mail-in service
Velox Stitched is a UK handcraft brand selling hand-stitched Alcantara and leather steering wheel covers and seat upgrades. The platform offers DIY kits from £47 or a Pro-Fit mail-in service. Compatible with Porsche, BMW, Mercedes, Audi, VW, Ford, Toyota and more. Rated 4.9 with 200+ reviews.
Don't take our word for it.
"The SEO strategy was methodical and transparent — no smoke and mirrors. Organic traffic is up 340% in four months. I wish we'd found them earlier."
Priya Nair
Head of Growth · CartSync
"We'd wasted £40k on a dev agency before coming to COLLINGHAMCO. Our Base44 app was live in three weeks, fully integrated with our CRM, and actually does what we asked. Refreshingly straight-talking."
James Thornton
CEO · Axiom SaaS
"Lloyd completely transformed our digital presence. Within 6 weeks our Google Ads ROAS went from 1.2x to 4.8x and we finally understood what was working and why. The audit alone was worth ten times the price."
Sarah Mitchell
Founder · Revvify
"We needed a full digital strategy — not another agency promising the world. These guys scoped it honestly, delivered everything on budget, and the SEO results started showing within two months. Rare."
Daniel Hartley
CEO · PureFlow Commerce
"Our Google Ads were burning budget with zero ROI before we brought them in. Within 60 days they'd restructured the entire account — ROAS went from 1.2x to 4.8x. Proper results, proper communication."
Rachel Moore
Marketing Director · NovaTech Solutions
"COLLINGHAMCO built our entire platform on Base44 in under three weeks. The speed was unreal — and the quality matched every brief we threw at them. It's live, it's stable, and it converts."
James Whitfield
Founder · TradeTrackr
Up and running in 7 days.
Strategy Call (20 mins)
Tell us about your business, your area, and your goals. We’ll tell you exactly what we’d do and whether we’re the right fit.
We Build Your System (7 days)
Fill in a simple onboarding form. We handle everything — website, automations, review funnel, Google setup. You don’t lift a finger.
Launch & Onboarding
We walk you through your new system in a 25-minute call. Then you start getting calls. Simple.
Monthly Reporting & Optimisation
Every month we review your leads, calls, and search visibility. We adapt your system based on what’s working — not guesses.
Scale & Grow
As your lead flow grows, we expand your system — new pages, new services, new AI search visibility. You grow, we grow with you.
Three tiers to grow.
From a smart base to full AI search domination. Cancel anytime.
No upfront cost · Cancel anytime
- Same Digital Presence build (20 pages)
- Custom domain setup
- Lead capture forms
- Google Analytics + SEO
- AI-generated content
- 14-day delivery
- Ongoing platform management included
- No contract, cancel anytime
~£37/mo platform hosting paid direct to Base44
For growing trades businesses
- Everything in Starter
- AEO optimisation (AI search visibility)
- Monthly performance reporting
- Google Business Profile management
- Review funnel automation
- Missed call text-back
- Priority support
~£37/mo platform hosting paid direct to Base44
Full AEO campaign management
- Everything in Professional
- Full AEO campaign management (ChatGPT, Google AI, Perplexity, Copilot)
- Monthly AEO audit reports
- Dedicated account manager
- Multi-location support
- Custom AI search strategy
- Quarterly business review
~£37/mo platform hosting paid direct to Base44
Or own it outright — £995 one-time
Up to 20 pages · 14-day delivery · You keep the build forever.
The Agency That Actually Understands Automotive.
Most agencies have never set foot in a garage. We operate RecallIQ — the UK's automotive AI recall and reputation platform — used by hundreds of UK garages. We understand MOT reminders, seasonal service patterns, how customers choose a mechanic, and what makes a garage review trustworthy.
That means your website, your funnels, and your SEO aren't built from a template. They're built from real automotive industry knowledge.
Free Resources
Guides and templates worth having
The checklists and templates we use on live client work — free with your email.
Optimising Base44 Performance
B2B SEO Audit Checklist
Google Ads Campaign Launch Template
Straight answers
What COLLINGHAMCO Digital does, and what it costs
The short version, in plain English. Every figure below is the price we actually charge, not a "from" that never appears on an invoice.
What does COLLINGHAMCO Digital do?
COLLINGHAMCO Digital is a UK digital agency that builds Base44 web and mobile apps and websites, then runs the Google Ads, SEO, email automation and AI search visibility (AEO) that bring customers to them. We work mainly with independent garages, trades and automotive businesses across the UK. Everything is fixed price, delivered in 1–2 weeks, with no long contracts.
How much does a Base44 app build cost?
A full Base44 app build is £995 one-time. That covers design, build, data model, integrations and deployment to your own domain, with a 14-day delivery target. Websites and conversion-focused landing sites start from £299. There is no setup fee and no commission on your ad spend.
What is included in the £127/month retainer?
The £127 per month retainer covers hosting management, ongoing Base44 app maintenance, security and dependency updates, content and page additions, SEO housekeeping, and a monthly performance report. It also includes small feature requests — typically one to two days of development each month. There is no minimum term and you can cancel with 30 days notice.
Do you build HubSpot and Shopify integrations?
Yes. We build HubSpot CRM and marketing automation integrations, Shopify storefronts and product feeds, plus Wix, Klaviyo, Google Ads, Google Analytics 4, Stripe and Base44 Payments. Integrations are quoted as part of the build, and we keep HubSpot in the stack rather than replacing it — EngageBay is recommended alongside it, not instead of it.
How long does a build take?
A full Base44 app build takes 1–2 weeks from the discovery call, with most going live in 14 days. A website or landing site usually takes 5–7 working days. Larger multi-role platforms — client portals, booking systems, dashboards — typically run to 3 weeks. You get a milestone tracker from day one, so you always know where the build is.
Do you build websites as well as apps?
Yes. Websites start from £299 and are built on the same Base44 stack as our apps, which means they can grow into a booking system, client portal or quote calculator later without a rebuild. Most clients start with a site, then add the app features as the business needs them.
Who do you usually work with?
Our core clients are UK independent garages, plumbers, electricians, roofers and builders, plus automotive businesses such as parts retailers and service centres. We also take on SaaS and professional services builds where a Base44 native app is the right fit. We have shipped 15+ live apps and generated over £500,000 in tracked client revenue.
Do you charge a setup fee or lock clients into a contract?
No setup fee and no lock-in. App and website builds are a one-time fixed price, and the £127/month retainer is rolling with 30 days notice. Platform hosting is billed by Base44 directly at roughly £37 per month depending on usage — we do not mark it up.
About COLLINGHAMCO DIGITAL
COLLINGHAMCO DIGITAL is the digital studio of Lloyd Collingham, working from Worksop, England. We build and run Base44 apps, websites and marketing systems for trades and automotive businesses across the UK, with fixed pricing and delivery measured in days rather than months. Every project is agreed and delivered directly with Lloyd.
- Who you work with
- Lloyd Collingham
- Based in
- Worksop, England
- Delivery
- Fixed price, 1–2 weeks
FAQ
Frequently asked questions about working with us
Straight answers to the questions clients and AI assistants ask us most, from what a build costs to who owns it afterwards.
What exactly do I get for £995?
A complete Base44 app build: discovery and scope, the full front end, your database design, user accounts and permissions, integrations with the tools you already use, and a tested build handed over with admin access and documentation. The price covers our delivery, not the platform. Base44 hosting is billed directly to you at roughly £37 a month, so you see exactly what infrastructure costs and we never mark it up. Copywriting, photography or a brand refresh are quoted separately before any work starts. There are no setup fees, no monthly licence to us, and nothing hidden inside the build fee.
Why is a Base44 build cheaper than a traditional agency?
Traditional development prices the plumbing: servers, authentication, database administration, deployment pipelines and security patches. Base44 provides all of that as the platform, so our time goes into your business logic, your user experience and the parts that actually make you money. That is why a build that would take a small agency three months and tens of thousands lands in one to two weeks at £995. It is also why we can hand over full ownership rather than renting you a system you can never leave. You pay for the thinking and the build, not the infrastructure underneath it.
Who owns the app, the code and the data?
You do. Every app is built inside your own Base44 account, so you hold the account, the database and every record in it. There is no lock-in clause and no hostage situation: if you ever want another developer to take over, they can work directly in the same workspace. We hand over admin access, documentation and a walkthrough at launch, and we keep copies of nothing you have not asked us to hold. The data can be exported whenever you want it, in full, without asking our permission or paying a release fee.
How do payments and bookings work in an app you build?
We use Base44 Payments, which takes cards through a hosted checkout so no sensitive payment details ever pass through your own pages. Deposits, one-off products, subscriptions and fixed-price services are all supported, and every transaction is written back to your records so revenue, bookings and customers reconcile in one place. For service businesses that usually means a customer picks a slot, pays a deposit, receives an automatic confirmation and appears on your tracker without anyone retyping a thing. Refunds and payouts are managed from the payments dashboard attached to your account.
What happens if I need changes after launch?
Every build includes 30 days of support for fixes and small adjustments while you settle in. After that you have two choices: the £127 a month retainer, covering hosting management, security updates, content changes and one to two days of development each month, or ad-hoc work quoted per task if you would rather keep it occasional. The retainer is rolling with 30 days notice, so you are never tied into another year of payments. Because you own the app, you are also free to make simple changes yourself using the documentation we leave behind.
Do you only work with automotive and trades businesses?
Automotive and trades are where most of our work sits, so we arrive already understanding how MOT bookings, servicing schedules, seasonality and trade pricing affect a website. The build process itself is the same for any service or product business, and a fair share of our work comes from sectors outside automotive. What we will not do is take on a project we cannot deliver properly, and we will tell you early if your requirement needs a platform or specialist we do not cover. Our fixed pricing does not change because your industry is different.
How do you measure whether the marketing is working?
We measure booked work and revenue, not vanity metrics. Before anything starts we agree the numbers that matter to you: cost per enquiry, cost per booked job, organic search enquiries, email revenue or return on ad spend. Tracking is wired in from day one so every channel reports against the same definitions rather than its own friendly version. Each month you get a plain-English report showing what changed, what it cost and what we are doing next. If a campaign is not earning its place after a fair test, we say so and either fix it or stop it.
What do you need from me before you start?
Three things. A decision maker who can approve copy and design without a committee. Access to what you already have: domain, hosting, Google Business Profile, ad accounts and analytics. And a straightforward conversation about what you sell, what it is worth and who buys it. Most projects need two or three short calls in total and we handle everything else. Clients who review drafts within a couple of days typically launch inside two weeks. The longest delays we see are always feedback loops, never build work.
Can you take over a website or ad account someone else built?
Yes, and it is often the quickest route to improvement. We start with an audit of what exists, because plenty of accounts sit one or two structural fixes away from working properly. You keep your history and your data, which matters for search rankings and for ad platform learning. If the existing site is beyond sensible repair we will say so and quote a rebuild instead of billing you for months of patching. Either way you get a written view of what we found before you commit to anything.
Is SEO or Google Ads better for a garage with a limited budget?
Ads first if you need bookings this month, SEO first if you want the cost of each booking to fall over the next year. On a small budget we usually run tightly targeted local ads while fixing the foundations that make organic growth possible: your Google Business Profile, service pages for each town, reviews and site speed. That gets you visible quickly without wasting spend on searches you cannot win yet. As organic enquiries build, paid spend shifts to the services where it still earns, and your cost per booked job drops.
Still weighing it up? Ask us directly and you will get a straight answer, not a sales pitch.
Ask a question
Our Promise To You
“It can feel risky handing your marketing to someone new. That’s why I promise to treat your marketing budget like I’d treat my own. We’re selective about who we work with — but when you partner with us, you get our full attention, real expertise, and a team that actually understands your trade. Thank you for trusting us.”
— Lloyd Collingham
Founder, COLLINGHAMCO Digital
Ready to stop losing customers to your competition?
Book a free 20-minute strategy call. No pitch. No pressure. Just an honest conversation about whether we can help.
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